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Good stuff for cheerleaders & coaches.

Author Archive: Corey

I'm Corey Stone, designer and founder of Cheermoji. Before that, I cheered 4 years at the University of Kansas, asst. coached at U. of Iowa for 5 years (while getting a master's degree in Biomechanics / Exercise Science), then head coached KU from 2004-2015 with multiple top-5 finishes at UCA College Nationals (Div 1A Large Coed). In 2015, I retired from coaching (for now, at least), so I'm trying to make some fun and useful things for cheerleaders! Email me at corey@cheermoji.com if you ever need anything.

Clear expectations make everything better

As a cheerleader, do you ever feel like your coach isn’t happy with you or the team, but you’re not sure why or what to do about it? As a coach, are there things your squad keeps doing that drive…
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What gets measured gets improved.

If you ever find you or your squad struggling with motivation or progress, the “What gets measured gets improved” concept from management quru Peter Drucker can help immensely. Here are a few ways I used it when I coached KU: When you’re…
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Don’t set goals.

“But I thought setting goals was the right thing to do,” I can hear you thinking. And you’re right — my click-bait title is a bit misleading. Goals are okay, but a goal alone won’t help you much. A goal is…
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The secret to great stunting

A few years ago at college nationals, another coach asked me how we got our KU girls to stunt so clean. I’d seen his team’s routine, and they threw some great stuff, but he was right that even though they…
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Better coaching in two words

When giving skill instruction, I believe explaining the ‘why’ helps kids learn to self-assess their technique, which gives them more opportunity for learning in the future. But there’s not always time for explanations at practice (and especially games and comp…
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Unbelievably surprising progress

Gideon Ariel ran a study where a group of men lifted weights for 7 weeks, which increased their max squat by 6 pounds. Then, Gideon told them he’d give them steroids for their next 4 weeks of lifting. During those…
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